The Marketing Project

Campaign Management

Need a campaign co-pilot?

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You’ve got a great product and a bunch of ideas. But maybe not the resources or expertise to run a marketing campaign with confidence. We’re here for you. We’ll take the broad strokes and turn it into impactful, targeted content. We’ll press all the buttons and track all the traffic. It’s campaign management, managed for you.

Black and white illustration of a woman at a desk with a pencil, looking at a tablet. Speech bubbles above show icons for a message, heart, and person—each with a count of 1—highlighting elements of campaign management.

Targeted campaigns for maximum ROI.

Whether you’re promoting seasonal offerings, new products, or sales, we craft your content to be timely and tailored to the right channels for maximum engagement. Whether your goal is awareness, consideration, conversion, or all of the above, we nurture leads through an intuitive, value-driven user journey.

How we build a campaign

A campaign management flowchart with five stages: Plan (money icon), Setup (fingerprint icon), Launch (rocket icon), Optimise (settings and graph icon), and Report (clock and chart icon), all linked by arrows in sequence.
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It is hard to find a B2B agency that could fit our requirements when developing campaigns for our partners. The Marketing Project have proven time and time again they understand B2B advertising and how it differs from other channels.

A great team and a great partnership… could not recommend enough.

Craig Thompson, Marketing Manager, MYOB
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Get a paid media approach that pays off.

We can help you with:
A hand-drawn black and white shield with a bold letter "L" in the center, symbolizing leadership and strength in campaign management.

Setting KPIs

A simple black and white drawing of a profile page with a picture icon, the word "PROFILE" at the top, and lines below the image representing text for campaign management details.
Segmentation & targeting of specific audiences
A black and white drawing of three stacks of coins and a pile of paper bills, symbolizing money or financial savings—ideal for illustrating campaign management budgets.
Bid & budget allocation / optimisation
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Platforms (incl. Search, Social, Display, Native, Video) & placement
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Ad creative
A black and white sketch of a spiral-bound desk calendar, standing upright with a grid representing days or weeks—perfect for visualizing campaign management tasks on the front page.
Ad Scheduling
Three illustrated smartphones are shown in a row. The first features a shopping cart icon, the second displays a star, and the third shows a percentage sign, representing online shopping, favorites, discounts, and seamless campaign management.
Testing iterations
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Tagging & measurement
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Case Study:

Conplant

Fuelling Conplant's construction takeover

Construction equipment hire
Expand qualified contacts list
engagement
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Let’s talk!

Already know what you need? Or just want to kick things off with some advice? Schedule a free video consultation with TMP founder, Holly.