The Marketing Project

Strategy Review Stream

Your B2B Marketing’s Running. But Is It Working?

Our 30-Day Strategy Review gives you clarity fast – on what’s working, what’s not, and what to do next. You’ll walk away with a sharp diagnosis, clear priorities, and a plan that’s grounded in what you’ve already built.

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You have a B2B marketing plan.
Let’s make sure it’s doing
what it should.

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You’ve got a marketing strategy. Maybe it’s documented. Maybe it lives in your team’s heads. You’re running campaigns. Spending time and budget. Doing all the things.

But something feels off.

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This stream is built for that moment – when you know you need to zoom out, pressure-test what’s happening, and make sharper decisions.

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We review your strategy, activity, and alignment to goals, and then give you straight answers.

What’s working – What’s not – What’s missing – And what to prioritise next.

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No fluff. No templated advice.
Just clear direction from a team who’s seen how B2B marketing can unravel and knows how to pull it back into focus.

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We review what’s in motion and give you a clearer path forward.

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Review of your current strategy (formal or informal)
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Audit of current activity across channels, content, and campaigns
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Messaging and positioning check (is it clear, relevant, and aligned?)
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Review of key customer journeys and marketing assets
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Alignment check between business goals, budget, and execution
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High-level competitor scan (to surface missed opportunities)
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Prioritised recommendations for what to fix, shift, or stop
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Suggested roadmap of what a better aligned strategy could look like

Need more info?

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What’s working? What’s not? Where’s the gap?

We’ve been executing a plan—but something still feels off

Are we putting time and budget into the right channels?

Why aren’t we seeing results when the work is getting done?

Is our messaging cutting through or just adding noise?

How well does our marketing align with our sales and business goals?

How the 30-Day B2B Strategy Review Works

Strategy Intake
You share what you have – docs, decks, campaign plans, even back-of-the-napkin plans. We’ll get up to speed fast.
Review + Analysis
We assess your current strategy, active work, and alignment to goals and customers.
Gap + Direction Report
You’ll receive a clear report outlining strategic gaps, missed opportunities, and what needs attention.
Debrief Session
We walk you through the findings and talk through what to do next -whether that’s shifting direction or building on what’s working.

Ready to see what’s working and what’s holding you back?

What you’ll walk away with

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A diagnosis of your current strategy and marketing ops

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A prioritised list of what to stop, fix, or keep doing

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Visibility into misalignment across goals, channels, and messaging

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Recommendations for reshaping activity or investment

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A prioritised action plan, with practical next steps

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A real-time workshop to unpack the results and make decisions fast

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This Stream Is Ideal If:

You’re already marketing, but not sure if it’s on the right track

Your team has a plan—but it’s not performing

You’re doing “all the things” but results aren’t clear

You’ve built activity without a formal strategy and want to check the gaps

You want a clear, experienced outside view—before committing to bigger spend

You want to assess the value and direction of work currently being done
Holly Locastro wearing a sleeveless black top and a pleated skirt, sits and smiles at the camera in a softly lit, neutral setting. The image is in black and white.

Want to find out if this stream is the right fit?

Book a quick call with Holly. No pressure, just a quick chat about your team, what’s already happening, and whether this is the right next step.